Official websites use .gov
A .gov website belongs to an official government organization in the United States.
Secure .gov websites use HTTPS
A lock ( ) or https:// means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites.
Enterprise Security Leadership: Selling and Marketing Cybersecurity Products
In this session, Edward Amoroso delves into the 26 tips that every leader should know about the perception of cybersecurity products pre- and post-sale.
Course Overview
N/A
Learning Objectives
Every business needs improved cybersecurity, but that doesn't mean it's something that sells itself. In fact, many businesses see cybersecurity as a cost rather than an investment that has returned value. Leaders should be able to communicate the benefits of improved cybersecurity from a business perspective, but some cannot and often may not consider what goes into marketing and selling cybersecurity products and services.
Framework Connections
The materials within this course focus on the NICE Framework Task, Knowledge, and Skill statements identified within the indicated NICE Framework component(s):
Work Roles
Feedback
If you would like to provide feedback on this course, please e-mail the NICCS team at NICCS@mail.cisa.dhs.gov. Please keep in mind that NICCS does not own this course or accept payment for course entry. If you have questions related to the details of this course, such as cost, prerequisites, how to register, etc., please contact the course training provider directly. You can find course training provider contact information by following the link that says “Visit course page for more information...” on this page.